Walker Middle School: Florida county launching “Bully Busters” anti-bully campaign

News Channel 8
You may have already seen bight blue posters that read “Don’t be Bullied,” or received one of the bookmarks being handed out around town. In the next few weeks, you may catch a television spot starring Hillsborough County students.

It’s all part of Hillsborough County’s new “Bully Busters” initiative to battle bullying in schools – prompted by charges that a Walker Middle School flag football player was sexually assaulted in a locker room with a hockey stick.

The incident caught the attention of County Commissioner Rose Ferlita.

“Hillsborough County and this commissioner particularly is going to tolerate nothing less than zero-tolerance of bullying,” Ferlita said. Bully Busters, she said, has become a community effort. Dozens of students will be participating in the production of the public service announcements, which will hit the airwaves in the next few weeks, just in time for the start of a new school year.

The goal, said Ferlita, is to get the word out and create permanent awareness. Officials plan on airing the television spots on cable channels that appeal to young viewers, such as MTV, Nickelodeon, and the Cartoon Network.

Three spots will be produced. They will touch on how children should report bullying, cyber-bullying, signs parents should notice, and bullying statistics.

The actors are all Hillsborough County students who are volunteering their time to get the word out. Myles Washington, 17, said he too has been a victim of bullying, so participating in this production makes him feel good. Full story.


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